We bring you homeowners who already have a budget, a timeline, and a real intent to hire. You just show up and compete on the work itself.
Here's the trade we're offering: you bring the craft and the crew, we bring you homeowners who are ready to hire and have already been through a real conversation about their project.
No cold outreach, no ad spend, no guessing whether a lead is even real. We do that legwork so you don't have to.
Every introduction comes with a budget range, a timeline, and a real intent to hire — not a tire-kicker filling out a form on a whim.
GroundWork earns a fee only when a homeowner we introduced signs with you — the exact terms are spelled out in the partnership agreement before you ever see a lead.
Done chasing leads that go nowhere? We bring you homeowners who already have a budget, a timeline, and a real intent to hire. You just show up and compete on the work itself.
Straight answers about how the partnership actually works. No fine print surprises.
Start with the application above. We'll take a look at your license, insurance, and reviews, set up a short conversation, and if it seems like a good fit, send over a partnership agreement that lays out exactly how things work — before you ever see a lead from us.
Joining costs you nothing. We only make money when a homeowner we sent your way actually signs a contract with you — so if you're not winning work, neither are we. Everything about how that works is laid out plainly in the partnership agreement before you ever see a lead, no surprises buried in fine print. If you'd rather get priority on incoming projects, there's an optional premium placement option too.
Honestly, no catch. Think about what you'd otherwise spend chasing down leads that never go anywhere — your own time, ad spend, cold outreach that mostly gets ignored. What you're paying for here is a homeowner who's already got a budget, a timeline, and an actual intent to hire. Most of the contractors we work with find that's a much better deal than what they were doing before.
It's a fairly standard piece of our contractor agreement — it just means that if we introduce you to a homeowner, you won't go around us and work with them directly for a set period of time. You'll see the same kind of clause in staffing agencies and real estate referral deals. It's there to keep things fair for everyone involved, and we'll walk you through exactly what it means before you sign anything — nothing sprung on you later.
Right now we're focused on Oakland County and the area around it — better to do one region well than spread ourselves thin trying to cover everywhere at once. If you're outside that area, apply anyway. We're growing, and we keep good applications on file as we expand.
Not at all, just a different door. Head over to the homeowner FAQ for how matching works on your side, or jump straight to a free consultation to get started.
The application takes a few minutes. We review every one personally and follow up within 2–3 business days.
Apply to the Network